• Breaking News, Trends

    Posted on May 15th, 2008

    Written by DigitalChinaGuide

    Tags

    , ,

    RFID Technology for Olympics

    It was just announced that RFID chips will be embedded within Olympic Games tickets. This is a great use for RFID especially if these chips have any form of smart actions programmed in. Some observers may immedeatly think of the big brother applications as RFID can of course be used to track your [...]

  • Retail, Trends

    Posted on January 29th, 2008

    Written by DigitalChinaGuide

    Tags

    , , ,

    Smart Brand Smart Shopping

    We were recently asked to help a client with some smart shopping concepts. Their challenge was to make their customers’ shopping experience more interactive utilising innovative technology. They really wanted a unique experience as they were planning a unique in-store environment.
    I love this type of challenge, especially when you can introduce and adapt new [...]